I also looked at the power films can have just with the cover art. My favourite simplistic covers for films being Reservoir Dogs and Tim Burton's Batman. They are both easily recognisable stellar in their quality, the subtle things make them stand out. Werther it be Batman's small light reflection or the Dog's blood splatter - both conveying themes or the film. (Batman being a small ray of light in the vast darkness, and Dogs having such an oldschool grindhouse attitude on violence and the exploitation of.) . But with my flash knowledge and time schedule limitations were the thing I had to keep an eye on. So a simple design for the advert was the direction to go in.
Now, simple designs need to be consistent - and if there is a change in them they would have to be justified. Now, a change in a short advert is a very good thing (more on this later). It contrasts with the world it inhabits and gives a great impact on the viewer. This is where I decided to go for an 8-bit style, as I'm one with the stance that it will never die, it's been refined to the point where it's an art-form, and not just a choice because of the limitations of the software it inhabits. My influence map (older blog post) played a big part in the choice of this decision, as it made me realise what art directions had had an effect on me as an artist.
